Streamline your communication with a complete Brand Identity

A cohesive brand identity is more than just a logo!

While an appealing logo is beneficial to building your brand identity, it isn’t the only important part. Your brand identity incorporates your brand’s personality, values, and should leave an impression on your audience. 

Building a cohesive brand identity will require more than just an eye-catching logo. You’ll also need to consider colour palettes, tone of communication, variations of your logo, and the choice of fonts that collectively convey a consistent message. 

A cohesive brand identity will help you make a lasting impression on your audience and keep your brand in their minds. It also builds credibility and trust and is a powerful deciding factor in whether a customer chooses you or a competitor. 

A graphic designer can help you integrate the important brand elements to build a cohesive brand identity.

Custom branding unique to you, that resonates with your audience

Many people understandably assume that they can create all their brand logos with Canva. Although Canva can be a useful tool for creating brand logos, it has its limitations. 

Templates on Canva are available to everyone and are non-exclusive, meaning you can’t trademark logos created on Canva. That’s where OMDIGI comes in! We create custom logos from scratch which help you stand out from the crowd. Since your logo is one of the first things people will associate with your brand, having a unique, custom logo will give you an edge over the competition. 

A quality logo also builds credibility and makes your brand appear more professional. Chat with us today to find out how we can help bring your brand to life with eye-catching, customised logos.

What's the process to build a new brand identity with OMDIGI Group?

Once you get in contact with us, we’ll organise a chat to go through what you’re looking for and how we can best help you. We believe in taking the time to understand your business and what you’re looking for right from the very start. This consultation lets you get a feel for the team you would be working with, and if we’re the right choice for you. We can then figure out what the deliverables are, and provide you with a quote.

Once you decide to go ahead with us, we’ll organise a kick-off. This will involve a more in-depth discussion about your new brand and your objectives. We’ll also walk you through some briefing questions that help set us on the right track for what you’re looking for.

To ensure we’re on the same page about your visual preferences and direction, we’ll provide you with an identity moodboard. This moodboard is composed of colours and design styles we believe would work for you. An identity moodboard isn’t included for every project, but we discuss this with you in the kick-off.

Following the Moodboard phase, we move on to the exciting stage of developing Brand Concepts. We understand the significance of your logo as a pivotal element in your brand identity. OMDIGI Group usually works off a one-concept approach that focuses on delivering the most suitable and impactful solution for your business. Our team of skilled designers will craft an initial logo draft that embodies your brand's personality, values, and aspirations.

Your input is highly valued, and our collaboration continues as we present the initial logo concept to you. Let us know your thoughts about the concept we’ve provided and we can iterate and revise it until you love it! The amount of revisions will differ per project, but we'll chat this through with you and alleviate any questions or concerns you may have before we get started!

Let's get creative!

Whether you’re after a new look, or just want someone you can trust to adhere to your brand guidelines, OMDIGI can help! We know how to bring your concepts to life while staying true to your brand’s existing look and feel, and work closely with you every step of the way to make sure it meets your desired outcomes. Get in touch with us today to see how we can make your creative woes and frustrations into nothing more than a distant memory.