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Case Study
Lodex.co
PAID MEDIA AND SOCIAL
The Challenge
Lodex is a reverse Loan Marketplace where brokers bid for your business. In the highly competitive Financial Services sector where CPC is high for a lot of the products that they sell. Our brief is to drive as many members to the site for a profitable CPA.
The Strategy
OMDIGI Group built a successful Digital Strategy that relied on an Agile Budget method across Paid Channels. The campaigns were continually optimised and we used budget on Channel’s that worked effectively within that period.Â
Elements
- Paid Media Google Adwords, Bing Ads, Retargeting, Paid Social
- Content Amplification YouTube, Facebook and Instagram
Results
Lodex is able to compete with some of the bigger players in finance by utilising their budget effectively.Â
0
%
CPA Reduction
0
%
of all Traffic Sent
0
%
better performance than any other marketing channel
0
%
MoM Traffic Growth
0
%
Increase in Conversions MoM
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