TikTok marketing mistakes
In January 2022, TikTok reached one billion users. For business owners, this is the perfect opportunity to gain more recognition, attract customers, increase sales
Facebook Insights on Effective Video content
Video has become the main medium for online storytelling, even on social media platforms that were originally image-based, such as Instagram. Videos are ranking
Universal Analytics will be going away
Universal Analytics, which was released for businesses in 2012 and later to the public in 2013, was built for online measurement in a world
10 digital marketing myths
In the age of computers, tablets, and mobile phones, businesses have had to adapt their marketing strategies to continue to reach their target audience.
How is DuckDuckGo Different from Google Search?
When it comes to the best search engines, DuckDuckGo and Google vying for the top spots. While Google currently dominates the global search engine
Bing Vs Google SEM
The key differences (as well as the pros and cons) between Bing and Google are often a topic of hot discussion among digital marketers.
How to Prep for Black Friday 2021
Black Friday, traditionally set after Thanksgiving Day in the US, is the perfect time to kick start the holiday season with some great deals
How businesses can use Pinterest
Many businesses don’t usually consider using Pinterest as part of their marketing strategy. There’s no doubt that Pinterest is an under-utilised social tool, which
How YouTube Can Help Your Business
With over 2 billion logged-in monthly users, there’s no doubt that YouTube has enormous potential
